December 3, 2013
Opportunity
exists to make Kailua livable and affordable
By Mariko Mura Davidson
Kailua is at a crossroads.
Will it
become a big-box town with lots of traffic and no soul? Or will it preserve its
unique character and small-town charm?
The change in
landownership to Alexander & Baldwin provides a renewed opportunity to
address issues affecting Kailua today: an increasingly unbalanced commercial
market, traffic congestion and lack of affordability.
Residents and visitors alike love
Kailua because of its unique sense of place, and local businesses play a big
role. Travelers are increasingly drawn to "niche" tourism experiences
that highlight a destination's unique characteristics. Too heavy a focus on
national chains diminishes the very power that draws people to Kailua.
Furthermore, locally owned businesses can have a larger impact on the local
economy than national chains headquartered far away.
A&B could
support alternative activities that support the local economy such as:
» Developing
an incubation space where local entrepreneurs can pay subsidized rental rates
to help jump-start their business;
» Holding
temporary "pop-up" or other special events that highlight local
businesses;
» Organizing
local business owners to develop a shared marketing strategy.
As Kailua
grows in popularity and population, so does its congestion. With its flat
terrain and compact commercial center, the town could be a model for safe
pedestrian and bicycle transportation. Kaneohe Ranch started to improve the
pedestrian environment, but there is still much work to be done. People are
afraid to ride their bicycles. Drivers are afraid of accidentally hitting
cyclists. Residents complain of congestion and worry about more visitors.
Traffic-calming
measures such as dedicated bicycle paths, widened sidewalks, narrowed roads and
dense, centralized parking would benefit residents and visitors alike by
increasing safe multimodal options. Longer term, A&B could work with
government to establish more frequent Kailua-routed buses — like increasing the
85 Express to serve students and employees of University of Hawaii-Manoa.
These actions
would support A&B, too. A 2012 Brookings Institute study demonstrated
walkable and bikeable areas actually perform better economically — from
increased property values, to higher retail revenues. Cities and communities
across the United States are transforming their streets to capture the value of
development that allows people to walk, bike or take mass transit.
Bottom line:
When more people walk (or bike or bus), fewer people drive. More mobility
options equal more freedom.
While
discussing some of Kailua's most pressing challenges, it would be a mistake to
forget housing. The majority of Kailua's housing stock is in single-family
housing, with the cost prohibitive to even middle-income families. Multifamily
housing has become increasingly rare, with even fewer affordable housing
options. The lucky squeeze multiple generations into a single-family home; the
less fortunate move.
Kailua should
use this opportunity to reconsider mixed-use development and build more
affordable housing options. The town center could be developed to include
multifamily units to support the needs of young professionals, new families or
the elderly on fixed incomes. With more value created in the town center by
added residential units, this would also support A&B's bottom line.
However,
without a partnership between A&B and the residents of Kailua, these ideas
will be just that: opinions without action. Developments with community buy-in
are more stable, secure and profitable. Improvement for Kailua town requires
real participation: discussion, listening and action from both sides.
Let us seize
this opportunity to address the challenges facing Kailua today to create a
walkable and bikeable town, with a healthy local economy, where families can
afford to live.
In
partnership with the residents, A&B could lead this charge with both the
community and shareholders coming out on top.
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